Monday, June 30, 2008

Rothesay Rick


Rothesay Life is a subsiduary of Goldman Sachs which provides annuity products to corporate defined benefit pension plans. Last year Goldman Sachs commissioned a series of studies for a character called 'Rick' - a relaxed, amiable kind of guy offering jargon-free advice and information about Rothesay Life policies. Art direction by Ogilvy.

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